The incredible "exit tide" in the steel industry

The continued sluggishness of the steel industry has caused many steel trade enterprises to retreat. Nowadays, the “exit tide” triggered by this round of “severe cold” is still continuing, and the scope of the spread is also expanding. Steel trade salesmen seek new ways This year, the business volume of steel trade enterprises has shrunk dramatically. Many steel trade companies have generally adopted measures to lay off employees in order to reduce costs. It is not uncommon for a large company to have only a few salesmen. Despite this, the remaining salesmen still face a situation of “one hard to find”. "This year's business is very difficult to do, a lot of inquiry, can really get the basics of the goods, how is it so difficult to make a single order." Ma Yihui, who has been a salesman for three years, lamented the reporter. "Without a list, it means that there is no money to take." According to him, this year's salary is less than half of last year, and only about 1,000 yuan per month. In contact with many salesmen, they generally said that wages have dropped a lot compared to last year. In order to maintain daily living expenses, they all began to have the idea of ​​“jogging”. As for the direction of “jogging”, they also said, “I don’t want to Do steel trade again." "The current plan is not to jump from a steel trade company to another steel trade company as before, because each situation is similar, now consider changing the industry to try." Ma Yihui's colleague Xiao Wang told reporters. Specifically, he changed to what industry, he said, "I have not considered it for the time being." “What can you do without steel trade?” This is their common confusion and a stumbling block that plagues them in the final step. "In any case, this reflects a real appeal of the salesmen to improve the status quo and seek a new way. If the steel industry continues to be depressed, they will take this last step sooner or later." Ma Yihui said. Information decline in iron and steel enterprise efficiency According to the reporter, the moment is not only steel, steel trading business increasingly sad day, those steel information research institutions and enterprises to provide information services for a living, "scene", not much better. Tang Min is a salesman of a steel information company. According to her, this year their company's benefits are particularly bad, and wages have dropped a lot compared with the same period of last year. "The whole industry is sluggish, steel companies are losing money, how can there be a lot? Give us the money?" She attributed the reason to this. "I have been in this unit for less than a year, and it was introduced by a friend. It is said that the treatment is not bad. However, when I catch up with the unit, the efficiency is not good. How much do I have?" Tang Min joked. Said. At the same time, she also revealed the idea of ​​resigning. And her two colleagues have already "joined" two months ago, one made a secret and the other opened a clothing store. She said that in fact, the fall in wages is not the worst thing. The key is that the atmosphere of the unit is now dead, making people feel depressed and desperate. She used the word "desperate" to describe her current situation. "The industry is sluggish and the unit efficiency is not good. This is a fact. However, the leadership has always been a bit of a problem, and many ideas have been put forward, and no implementation has been seen." According to Tang Min, the leaders of their units are busy all day. Go around and catch up with the "God of Heaven" to drink and eat. "If the benefits are not good, we must think that the benefits are not good, and put up our own services. The customers are still a lot of people." Manager Tang, the head of the information department of Tang Min, told reporters. Although the industry is sluggish, there are still steel trade companies doing the opposite. Instead, they have increased their advertising investment this year, but their distribution is more dispersed than last year, and they strive to cover a wider area. "These are still no small opportunities for us, the service will not go, the fool will be willing to pay for it." Manager Li said. The impact of the industry's sluggishness on the “turning” of the researcher is far more than the “small soldiers” in the industry. Even the highly respected steel industry researchers and analysts in the past are getting worse. "From the second half of last year to the present, the steel industry has become more and more diligent, but the status of researchers and analysts is not as good as before. Recently, it is also considering turning to other industries." Engaged in the steel industry Researcher Zhao Jian, who has been studying for more than ten years, said helplessly. Zhao Jian revealed to reporters that at present, his research institute will have a major departmental adjustment in September. "The compression of the steel industry research team is already a matter of course. It is not impossible to cancel the entire team." When the reporter asked why He said that in general, there will be no big market in a short period of time, and the company will not be equipped. If the whole team is directly cut off, it means that the management is in the steel industry for 2~3 years. Not optimistic. At present, this situation has been reflected in the seller's organization, and some brokers have directly cut off the steel industry research team. “Now, the roadshows in the steel industry are not very popular. When you call in the past, you usually have no time to shirk,” said one researcher. He even revealed the same thoughts as Zhao Jian. "If you continue this way, you really have to think about changing the industry." "I don't want to give up this industry. There is really no way. The leadership is no longer optimistic about this industry. It doesn't make any sense to study it again," said Zhao Jian.

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