Shanghai stone market will usher in the post-World Expo period
2022-12-19 03:06:13
With the opening of the Shanghai World Expo, it marks the end of the construction of the Shanghai World Expo. Like Beijing's "post-Olympic period", Shanghai will also welcome the "post-World Expo period." At that time, the Shanghai building materials market will face another scene. The Shanghai stone market will also take measures to consolidate the foundation laid during the construction of the World Expo during the post-World Expo period.
On May 1, 2010, with the opening of the Shanghai World Expo, it marked the end of the construction of the Shanghai World Expo. Like Beijing's "post-Olympic period", Shanghai will also welcome the "post-World Expo period." At that time, the Shanghai building materials market will face another scene. The Shanghai stone market will also take measures to consolidate the foundation laid during the construction of the World Expo during the post-World Expo period.
The World Expo will be held to further optimize the urban layout, integrate the infrastructure, beautify the urban environment, and provide the overall environmental quality of the city. The comprehensive management competitiveness of the city's construction level will continue to improve, especially the construction of a new pattern of Shanghai's international metropolitan cities and promote Shanghai. Accelerate the construction of a modern infrastructure system, which will lead to the great development of the building and building materials decoration industry, which will promote the prosperity of the Shanghai stone market, and the prosperity of the Shanghai stone market during the construction of the World Expo venues and related facilities, the Shanghai stone market shows Unprecedented market capacity.
Incomplete statistics of the Shanghai Stone Circulation Industry Association, under the impetus of the World Expo, the consumption of stone works in 2002 exceeded 20 million square meters, with a total value of about 6 billion yuan, a year-on-year increase of 6%. The circulation of the Shanghai stone market in 2002 The value reached 13 billion yuan, a year-on-year increase of 9%. In 2003, the amount of stone plates used reached 25 million square meters, equivalent to about 2.4 million tons, worth about 7 billion yuan, of which 70% were made of domestic stone. 78.2% of the company's marble and granite plates increased by 10.1% and 28.5% respectively, and the export of marble plates and granite plates increased by 22.67% and 24.75% respectively. During the urban construction period of the Shanghai World Expo, the market scale of the Shanghai stone industry grew steadily at a rate of 20% per year.
After the World Expo, the pace of urban construction in Shanghai has slowed down, the demand for building materials such as stone has decreased, and the "honeymoon period" of World Expo construction and building materials enterprises is coming to an end. How will stone enterprises go out of the "post-World Expo period"?
Technological innovation, adjustment structure For a long time, like most stone enterprises in China, the Shanghai stone industry is facing bottlenecks in development and development. The industry is developing fast and the industry is not relevant enough. It is difficult for scale and technology to occupy a favorable position in the competition, product varieties and markets. Asymmetry in demand and other phenomena. During the construction of the World Expo, the Shanghai stone industry has undergone a large-scale rectification. A number of small enterprises with small scale, backward technology, outdated equipment and low quality of personnel were eliminated. It can be said that enterprises that can survive to this day have certain competitiveness. The construction of the World Expo requires strict quality of stone materials. The basic requirements are high-grade stone. More than 70% of the stone used in the construction of the stadium is made in China. Market demand is always changing, and stone companies should also closely follow the market. At present, the global focus on low-carbon economy, it can be said that technological innovation, resource conservation, and environmentally friendly enterprises represent the future development direction of the stone industry. For stone enterprises to obtain greater competitive advantages, advanced production techniques should be adopted to guide demand. Production and production links strive to achieve low carbon and environmental protection.
Building channels and creating brands are also building materials. The market for tiles and flooring is mature. You can see tiles and floor stores all over the country. The wooden floors have well-known iconic flooring and blessed flooring. Tiles include Dongpeng, Asia and other famous brands. Stone brands that can be remembered by consumers are not found. Like the floor, the stone finally has to meet with the consumers. Therefore, it is a booster for the later development of the stone enterprise to build a brand image in the minds of consumers.
The brand operation relied more on improving the sales channels. In the same year, Jianlibao's fifth-quarter beverages were heavily advertised in the media, and the market responded well, but eventually fell on the short board of channels. Improve the sales channel focus on market segmentation, wood flooring can brand, lies in the end customer's recognition and acceptance. At present, most stone products are still on the road of engineering orders, and mass production is likely to lead to product homogenization. Let the stone go to the home decoration market to understand the needs of consumers and make products that consumers like. After the World Expo, Shanghai's large-scale engineering orders have been relatively reduced. Shanghai is the most economically active city in the country. The annual stone market capacity is more than 10 billion yuan. It is the largest stone consumption center in the country, and the urban construction and urban families around Shanghai. Decoration, the development trend of Shanghai stone will be family and stylized.
The author believes that: stone should learn from the success of the development of wood flooring, and build a sales network in all levels of the market in a planned and step-by-step manner.
Based in Shanghai and radiating to Shanghai, Shanghai has a well-established water and land transportation network. Sea transportation can connect with countries all over the world. Through the Yangtze River waters, it can contact the cities of the Yangtze River basin, along the Beijing-Shanghai Railway and Shanghai-Hangzhou Railway, and connect with the most developed Yangtze River Delta in the country. . Shanghai is the country with the strongest radiation capacity in the country. Through Shanghai's strong transportation capacity, it can transport stone to all parts of the country. In 2009, China's stone consumption reached 200 million cubic meters. The production and transportation of stone require convenient transportation. The domestic stone consumption is relatively concentrated, mainly concentrated in the economically developed eastern and central cities and their surrounding areas. Taking Shanghai as the center and radiating the main stone consumption market around it is a better choice.
The World Expo has given many domestic stone suppliers a rare opportunity for development. After the World Expo, they will "seek another way out." How to improve the performance of enterprises in the "post-Expo period" is not only unaffected, but to a higher level. I am afraid that enterprises should make some efforts and work hard in many aspects.
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On May 1, 2010, with the opening of the Shanghai World Expo, it marked the end of the construction of the Shanghai World Expo. Like Beijing's "post-Olympic period", Shanghai will also welcome the "post-World Expo period." At that time, the Shanghai building materials market will face another scene. The Shanghai stone market will also take measures to consolidate the foundation laid during the construction of the World Expo during the post-World Expo period.
The World Expo will be held to further optimize the urban layout, integrate the infrastructure, beautify the urban environment, and provide the overall environmental quality of the city. The comprehensive management competitiveness of the city's construction level will continue to improve, especially the construction of a new pattern of Shanghai's international metropolitan cities and promote Shanghai. Accelerate the construction of a modern infrastructure system, which will lead to the great development of the building and building materials decoration industry, which will promote the prosperity of the Shanghai stone market, and the prosperity of the Shanghai stone market during the construction of the World Expo venues and related facilities, the Shanghai stone market shows Unprecedented market capacity.
Incomplete statistics of the Shanghai Stone Circulation Industry Association, under the impetus of the World Expo, the consumption of stone works in 2002 exceeded 20 million square meters, with a total value of about 6 billion yuan, a year-on-year increase of 6%. The circulation of the Shanghai stone market in 2002 The value reached 13 billion yuan, a year-on-year increase of 9%. In 2003, the amount of stone plates used reached 25 million square meters, equivalent to about 2.4 million tons, worth about 7 billion yuan, of which 70% were made of domestic stone. 78.2% of the company's marble and granite plates increased by 10.1% and 28.5% respectively, and the export of marble plates and granite plates increased by 22.67% and 24.75% respectively. During the urban construction period of the Shanghai World Expo, the market scale of the Shanghai stone industry grew steadily at a rate of 20% per year.
After the World Expo, the pace of urban construction in Shanghai has slowed down, the demand for building materials such as stone has decreased, and the "honeymoon period" of World Expo construction and building materials enterprises is coming to an end. How will stone enterprises go out of the "post-World Expo period"?
Technological innovation, adjustment structure For a long time, like most stone enterprises in China, the Shanghai stone industry is facing bottlenecks in development and development. The industry is developing fast and the industry is not relevant enough. It is difficult for scale and technology to occupy a favorable position in the competition, product varieties and markets. Asymmetry in demand and other phenomena. During the construction of the World Expo, the Shanghai stone industry has undergone a large-scale rectification. A number of small enterprises with small scale, backward technology, outdated equipment and low quality of personnel were eliminated. It can be said that enterprises that can survive to this day have certain competitiveness. The construction of the World Expo requires strict quality of stone materials. The basic requirements are high-grade stone. More than 70% of the stone used in the construction of the stadium is made in China. Market demand is always changing, and stone companies should also closely follow the market. At present, the global focus on low-carbon economy, it can be said that technological innovation, resource conservation, and environmentally friendly enterprises represent the future development direction of the stone industry. For stone enterprises to obtain greater competitive advantages, advanced production techniques should be adopted to guide demand. Production and production links strive to achieve low carbon and environmental protection.
Building channels and creating brands are also building materials. The market for tiles and flooring is mature. You can see tiles and floor stores all over the country. The wooden floors have well-known iconic flooring and blessed flooring. Tiles include Dongpeng, Asia and other famous brands. Stone brands that can be remembered by consumers are not found. Like the floor, the stone finally has to meet with the consumers. Therefore, it is a booster for the later development of the stone enterprise to build a brand image in the minds of consumers.
The brand operation relied more on improving the sales channels. In the same year, Jianlibao's fifth-quarter beverages were heavily advertised in the media, and the market responded well, but eventually fell on the short board of channels. Improve the sales channel focus on market segmentation, wood flooring can brand, lies in the end customer's recognition and acceptance. At present, most stone products are still on the road of engineering orders, and mass production is likely to lead to product homogenization. Let the stone go to the home decoration market to understand the needs of consumers and make products that consumers like. After the World Expo, Shanghai's large-scale engineering orders have been relatively reduced. Shanghai is the most economically active city in the country. The annual stone market capacity is more than 10 billion yuan. It is the largest stone consumption center in the country, and the urban construction and urban families around Shanghai. Decoration, the development trend of Shanghai stone will be family and stylized.
The author believes that: stone should learn from the success of the development of wood flooring, and build a sales network in all levels of the market in a planned and step-by-step manner.
Based in Shanghai and radiating to Shanghai, Shanghai has a well-established water and land transportation network. Sea transportation can connect with countries all over the world. Through the Yangtze River waters, it can contact the cities of the Yangtze River basin, along the Beijing-Shanghai Railway and Shanghai-Hangzhou Railway, and connect with the most developed Yangtze River Delta in the country. . Shanghai is the country with the strongest radiation capacity in the country. Through Shanghai's strong transportation capacity, it can transport stone to all parts of the country. In 2009, China's stone consumption reached 200 million cubic meters. The production and transportation of stone require convenient transportation. The domestic stone consumption is relatively concentrated, mainly concentrated in the economically developed eastern and central cities and their surrounding areas. Taking Shanghai as the center and radiating the main stone consumption market around it is a better choice.
The World Expo has given many domestic stone suppliers a rare opportunity for development. After the World Expo, they will "seek another way out." How to improve the performance of enterprises in the "post-Expo period" is not only unaffected, but to a higher level. I am afraid that enterprises should make some efforts and work hard in many aspects.
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