Internet + in action B2B to traditional manufacturing

As a pillar industry of the country, China's manufacturing industry has maintained a good development trend. However, with the disappearance of China's demographic dividend and the increase in labor costs, the path of traditional manufacturing relying on human development has become narrower and narrower. The emergence of the Internet + has brought about a dramatic change in the traditional manufacturing industry, and in the face of traditional manufacturing, the advantages of B2B are fully demonstrated.

Traditional manufacturing pressures have increased labor costs, rising raw material prices, RMB appreciation, and increasing trade frictions. At the same time, it is even more difficult for self-salvation. It has been unanimously opposed by multinational buyers and consumers... The rapid expansion of domestic foreign trade has invisibly put pressure on the manufacturing industry.

The B2B advantage appears in the TV commercials of traditional media. It is difficult to see the shadow of the manufacturing industry. Most of the advertisements are in the consumer service industries such as food, clothing, housing, health care and medicine, and the manufacturing industry is rampant. For example, the chemical industry is almost in the traditional media advertising. The main reason is that there is no advertising, the main reason is this relatively closed-loop industry, and usually the user demand is not very certain, unlike the ice cream industry summer is a hot spot, The hot pot industry is hot in winter. High advertising capital is obviously not very appetizing for the chemical industry.
Then, the B2B industry shows an advantage. Nowadays, professional B2B e-commerce platforms are constantly emerging, and they are like the value mission of “helping China to manufacture and empowering enterprises”. In order to achieve this goal, we should launch the “Transaction+SaaS+Supply Chain Finance” model to empower the three major capabilities of Chinese manufacturing companies: enterprise SaaS capabilities, big data capabilities, supply chain financial capabilities, and open up the upstream and downstream ecological chains of enterprise products to help small and medium-sized enterprises. Enterprises realize the informationization of procurement management.
In the past year, companies that have registered for B2B are gradually increasing. In a society with accumulated capital, traditional manufacturing seems to have already smelled the profit margin brought by e-commerce. The Internet is a new world, a world that subverts the traditional order. If you are obscured in the traditional channels, you can promote it on the Internet from the perspective of expert expertise. Because the Internet not only achieves the brand, it has the ability to create a brand.

The traditional enterprise e-commerce road to the current pressure, traditional enterprises should calmly analyze the market. Some small and medium-sized enterprises must wake up and blindly build a car there. Obviously it will not work. Don't be abandoned by the times in the dust of history. You must use new thinking and new blood to change.
Therefore, we must open up the perspective, get more exposure to the latest developments, carefully analyze the reasons for ourselves, adjust the industrial structure, and open up to the multi-faceted, professional focus. The B2B industry has just given traditional enterprises a good opportunity to use the low cost of the Internet, and the extensive publicity of social media can better develop the traditional manufacturing industry.

B2B serves the traditional manufacturing Internet to enhance the core value of traditional industries. As a kind of productivity, the Internet optimizes the production efficiency of traditional industries, enhances value-added services, and transparently trades information. All of this will change the organizational structure and value system of the enterprise, and let the traditional enterprise develop more benignly.
Future opportunities are the result of working together to create. The Internet economy is not a virtual economy, but the combination of a virtual economy and a real economy is the winner!