Companies such as Chung-shoes and other clothing companies set off an investment boom in Taiwan

According to statistics from the Fujian Provincial Department of Foreign Trade and Economic Cooperation, since Taiwan’s investment in Taiwan was opened in July of last year, mainland companies’ investment in Taiwan totaled 46, with an investment of US$108 million. Among them, Fujian has been approved by the Ministry of Commerce to invest in 19 Taiwanese investment companies, with an investment of US$75.98 million, which accounted for 41% and 70% of the total investment from overseas capital to Taiwan.

Since Taiwan's opening up of land-based investment in Taiwan, Fujian enterprises have always played the role of leading investors in Taiwan. In August last year, the New World took the Netherlands Shilid company to acquire 58% of the shares of Taiwanese companies and became the first mainland company to invest in Taiwan.

Against the backdrop of the strategy of the Hercynian strategy, more and more companies are interested in investing across the sea and implementing the "going out" strategy. The investment scale has been further expanded and the scope has been further expanded. At present, the enterprises that have been granted permission to invest in Taiwan have been involved in various industries such as fruits and vegetables, flowers, children's clothing sales, construction, convention and exhibition services, transportation and logistics, and tourism and tourism. For example, Xiamen Huatian Hong Kong, Macao and Taiwan Shopping Company and Taiwan Zhiming Investment Development Co., Ltd. jointly manage accommodation service and catering industry, which is the first time that Lujian invests in Taiwan tourism and leisure industry.

Private enterprises are particularly active in the investment boom in Taiwan. Xtep opened a special selling point in Taiwan and became the first mainland sports brand to enter Taiwan. Tea companies such as Anxi Bama and Tieguanyin Group have started to investigate the Taiwan market and plan to open terminal chains in Taiwan; Anta, Peak, Lilang, Jiumuwang and other continents Brand footwear and apparel companies are also actively planning to set up offices in Taiwan.

An analysis by relevant persons from the Department of Foreign Trade and Economic Cooperation of Fujian Province stated that expanding the island market and jointly exploring the international market and seeking a win-win situation have become the main driving force for the investment of enterprises in Taiwan. At the same time, the deep commerce is the main reason for Fujian enterprises to invest in Taiwan.